Category: Golf Tournament

Up the ante at your next golf tournament with hole in one prize coverage, putting contest insurance, million dollar shootout insurance, and more.

Apr
18

Planning Your Company Golf Outing

Posted by Amy Fanter

In a panic because you’ve just learned that you’re in charge of the company golf outing?   Looking for some tips on how to ttake your current outing from drab to fab?  Good news!  Kristen Hansen, Social Media Marketing Assistant with Hole In One International, is here today to help you out with some great pointers!

Name Your Outing
This may seem like a no-brainer but  it’s important!  Give your outing an enticing, yet simple and repeatable name.  For example, rather than using a generic name like “Hole In One International Golf Outing”, try adding a few attention-grabbing words (i.e. Hole In One International’s Whole Office Tee Off )  Already have a name for your outing you’ve been using previous years?  No problem!  It’s never too late to change it up!  This is your tournament, after all.

Find Your Players & Sponsors
You and your golf planning committee should be able to target potential players and sponsors with ease. You can invite employees, clients, and vendors. You can assigne your sales team to identify their own foursomes. Whatever is best for your … as long as you have a  game plan on who you plan on inviting.  Tip: Be sure to have someone from your committee build a website for your golf outing where players and sponsors can register/pay online!  Not only is having a website great for advertising purposes, but it makes receiving your funds as easy as 1-2-3!  And be sure to offer your sponsors their own  sponsor signs so they’ll get their recognition out on the golf course!

Scope Out Your Venue
Another important step to planning any golf outing is researching the golf course/golf club where you’ll be holding your event. Make sure the course can accomodate the number of players you plan on having that day, make sure the greens are maintained to your satisfaction and always be sure to consult with your committee before making any final decisions.

Make Your Event Appealing
You need to stand out!  Consider using a celebrity or local business leader as your event Chairperson, which will give your event instant credibility.  Offer a large amount of sponsorships and load them with value.  Also be sure that you’re offering fun and exciting golf contests to your event — the hole in one contest is arguably the most popular, but you could also hold a longest/straightest drive or closest to the hole contest as well.  The possibilities are endless!  Add pre-, on-course and after-event games to maximize interest.

For more information and tips on how to plan your next company golf outing, don’t hesitate to give us a call at 800-827-2249… or email us!

Apr
12

Hole In One International’s FREE Putting Contest Guide

Posted by Amy Fanter

puttcontestguideThinking about purchasing putting contest insurance to add extra excitement and/or increase revenue at your golf outing this year?  You’ll be happy to know that Hole In One International has a FREE Putting Contest Guide available for download to help explain the difference between the two different kinds of putting contests we offer!

The Putting Contest Guide also includes easy-to-follow instructions on how to correctly run your putting contest — after all, the last thing you want is to miss out on a rule/regulation, causing the insurance to be null and void.

So grab yours today… then feel free to give us a call at 800-827-2249 if you have any questions!  We’d be happy to help!

Mar
26

Selling Sponsorships At Your Golf Tournament (Part 3 of 3)

Posted by Amy Fanter

Before reading on, if you haven’t checked out part 1 or part 2 of this blog post series, we encourage you to do so now!  For those of you returning, welcome back and we hope you find the final portion of Selling Sponsorships At Your Golf Tournament helpful!

Offer Sponsorship Incentives
Add bonuses and incentives once you’ve gained your sponsorships!  For example, you may want to consider giving your sponsors, or even your players, a discount if they’re able to assist you in acquiring additional sponsors.  For your big title sponsors, use cross-promotion incentives (i.e. include a special offer from them on your website if they agree to promote the event on their site).  Distribute literature about your sponsors and consider the option of offering multi-year discount agreements (i.e If you agree to be our beverage sponsor for the next 3 years, we’ll give you an x% discount off of your total sponsorship package cost).  Consider rewarding your most loyal sponsors by giving them exclusive privileges and perks based on the number of years they have supported and contributed towards your event – or rewarding them with category exclusivity — for example, if a vodka company is your beverage sponsor, give them the peace of knowing that they’ll be your one and only beverage sponsor for the entire tournament.

As you can see, there are many different ways to increase sponsorship sales by offering perks, bonuses and rewards … so get creative!

We thank you for taking the time to read our 3-part blog series on Selling Sponsorships At Your Golf Tournament.  If you have any additional questions or comments, feel free to reach us via telephone at 800-827-2249 or send us an email.  We look forward to hearing from you and hope that the insight you’ve gained through this series of blogs will aid you in selling more sponsorships this season!

Mar
21

Selling Sponsorships At Your Golf Tournament (Part 2 of 3)

Posted by Amy Fanter

For those of you who haven’t read Part 1 of Selling Sponsorships At Your Golf Tournament, we encourage you to do so before pressing forward.  For those who already have, welcome to part 2; we hope you can pick up some valuable pointers!

Teach Your Committee How To Adequately Sell
As silly as it sounds, it’s vital for your everyone in your committee to be on the same page and know the appropriate sales process. Be sure to set sales goals for each member and start selling early! Be sure to use multiple methods of contact, such as personalized letters, telephone calls or better yet,  personal visits to your potential sponsors. Instruct your committee to ask open-ended questions, have an objective prior to each sales presentation, listen carefully to what your sponsor has to say, implement the necessary follow-up steps and last, but not least,  follow up!

The 3rd and final part of Selling Sponsorships At Your Golf Tournament will be posted next week, so stay tuned!  And as always, if you have any questions or comments, feel free to give us a call at 800-827-2249 or email us any time!

Mar
16

Selling Sponsorships At Your Golf Tournament (Part 1 of 3)

Posted by Amy Fanter

In this day and age, it’s surprising how many golf committees don’t utilize sponsorships in a way that could get them the most bang for their buck.  Which is why Hole In One International is here to help give you some great tips on selling sponsorships at your next golf tournament!

Offer a Vast Variety of Sponsorship Options
Sure, chances are you’re working on securing hole and title sponsors… but were you aware of all the other types of sponsorships that are out there?  Beverage sponsors, donation sponsors (who contribute to your raffle/auction items), trade/barter sponsors, contest/event sponsors… the possibilities are endless!  It’s important that after you build your sponsorship list(s) that you also build a prospect list and categorize them appropriately — you’re obviously not going to want to approach your favorite locally-owned deli to inquire about them being your Title Sponsor… although you might want to consider having them as your lunch sponsor!  Having issues finding prospects for sponsor leads?  Be sure to consult with individuals who are already advertising locally in your area, previous event sponsors, area chamber members, current suppliers, etc.  Internet research is also valuable, as you’ll gain insight as to any new companies in your area that have opened up.  Be sure to list out all of the benefits and features of each package in detail — sponsor signage is a great addition, as it will give your committee an added opportunity to sell more sponsorships!

There’s more where that came from: stay tuned for part 2 of Selling Sponsorships At Your Golf Tournament for more helpful tips.  If you have any further questions, feel free to give Hole In One International a call at 800-827-2249 or email us any time!

6195 Ridgeview Court Suite A | Reno, Nevada 89519