Welcome to part 2 of “Properly Advertising Your Golf Tournament.” If you didn’t read part 1 earlier this week, make sure to do so before continuing on.
4.) Sending Out Invitations
It may not seem like it, but something as simple as sending out invitations can be a great way to advertise. Make sure to personalize them and have them look professional. Once you’ve fine-tuned the details of your golf tournament, you can then begin sending out those invitations! You’ll be pleasantly surprised to see how many interested individuals contact you! Be sure to have multiple methods of contact on your invitation — phone number, email, fax, etc. Not everyone uses the same one, after all.
5.) Give Your Sponsors Maximum Exposure
Make sure to properly advertise not only for yourself and your outing, but for your sponsors as well! Purchase sponsor signs featuring the sponsor’s logo (plain text can also be used) and whatever you do, make sure you know where to place the signage to give your sponsors the recognition out on the golf course that they deserve!
6.) Discounts & Special Offers
Give your players an incentive for registering for your golf tournament prior to the cut-off date by offering a discount on the price of their foursome if they submit payment prior to it. After the tournament, give players a similar incentive for registering for next year’s tournament on the spot! And last, but definitely not least, don’t forget to announce if you’re going to be holding any sort of golf contests during your outing – especially ones that involve big prizes, such as a hole in one, Million Dollar Shootout or putting contest!
If you have any additional questions about advertising your golf tournament, or if you’re interested in insuring a hole-in-one or putting contest during your outing, please give us a call today at 800-827-2249. All of our contest consultants would be happy to help you out! You can also email Hole In One International as well, if you’d prefer.